Personalization is no longer a nice-to-have—it’s the new normal. Whether it’s...

https://dominicksbrilliantcolumn.bearsfanteamshop.com/why-do-apps-feel-like-they-know-me-now

Personalization is no longer a nice-to-have—it’s the new normal. Whether it’s streaming services suggesting your next binge or fitness apps tailoring workouts to your progress, digital experiences now adapt to you