Rank tracking is dying. With AI Overviews causing a 30% CTR drop and zero-click...

https://technivorz.com/why-agencies-say-rank-tracking-misses-where-users-actually-find-info-and-why-you-should-listen/

Rank tracking is dying. With AI Overviews causing a 30% CTR drop and zero-click searches climbing, blue links miss the mark. You need live dashboards tracking AI visibility, not just legacy rankings