We all live in those tiny gaps of time between meetings or errands. That is...

https://www.thedailynewsonline.com/short-sessions-big-engagement-why-bite-sized-content-is-taking-over/article_2f6eb567-a604-48bf-9ec9-8321afcb46d2.html

We all live in those tiny gaps of time between meetings or errands. That is where modern mobile-first habits really happen. If your content requires a long session, you lose the connection before it even starts